THE ROADSHOW

Client: Pilot Movers

Action: Roadshow for Beijing Capital Airlines

BRTnews looked after the planning, communication strategy and media relations for the pilot recruitment agency PilotMovers. The Roadshow was held at the airbase at Torrejón de Ardoz (Madrid), where through a very strict access test, numerous Spanish pilots sat examinations to try and achieve a position in Chinese airlines, such as the prestigious Beijing Capital Airlines or Spring Airlines.

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elconfidencial

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